Ática Redex Imagine Magazine Issue 29: a new edition to keep building the network
Imagine Magazine Issue 29 by Ática Redex is now available for our members. This new edition has been created to share knowledge, business perspective and current insights within our network. In this issue of IMAGINE, readers will find interviews, reflections on artificial intelligence and the future of business. As an internal publication, it reinforces the role of Ática Redex as a purchasing and services group for SMEs, connecting experience, innovation and shared growth.
What you will find in Imagine Magazine Issue 29
Imagine Magazine Issue 29 by Ática Redex brings together a carefully selected range of content designed to share vision, knowledge and relevant updates across our network of members. This new edition combines business reflection, leadership, innovation, family business, and real stories from companies that form part of the Ática Redex ecosystem.
Therefore, throughout its pages, readers will find interviews, analysis pieces and content connected to the everyday reality of a purchasing and services organisation that works to support SMEs in an increasingly demanding, competitive and fast-changing environment.
Marcos Blasco Lagunas: building a company from within
One of the key highlights of IMAGINE Issue 29 is the interview with Marcos Blasco Lagunas, head of Europea de Carretillas. His perspective is based on a clear idea: strong companies are not built only through major decisions, but through attention to detail, reliable processes and good people.
Through his experience, the interview explores essential topics such as leadership, trust, consistency and the importance of creating an internal structure capable of supporting growth. It is a particularly valuable conversation for those who understand that the future of a company is prepared from within, with coherence, discipline and a long-term vision.
The new printing press: a reflection on artificial intelligence, business and the future
The editorial of this issue, titled “The new printing press”, reflects on the impact of artificial intelligence on the business world. Using the printing press as a metaphor, the article invites readers to consider how technology can accelerate processes, transform departments and change the way companies work, decide and adapt.
Rather than approaching innovation as an abstract concept, the article connects AI with real applications in marketing, operations, commercial tasks, technical documentation, accounting and cybersecurity. It is a key read to understand the direction in which Ática Redex is moving as a service hub for SMEs, and how these tools can bring value to its members.
Family business: succession, transition and continuity
Family business also has an important place in Imagine Magazine, with a particularly relevant topic: generational transition. The article moves beyond the idea of succession and presents transition as a process that requires time, coexistence, communication and planning.
This reflection focuses on business continuity from several perspectives: ownership, governance, management and family leadership. It is useful content for companies that want to prepare for the future, organise responsibilities and avoid making the continuity of the project depend solely on specific individuals. Ultimately, it invites readers to see transition as an opportunity to protect and strengthen the company.
Somos Red: members, projects and shared growth
The Somos Red section, once again, plays a central role in Imagine Magazine Issue 29 by Ática Redex, focusing on members, their projects and the evolution of companies within our network. This edition shows that a purchasing and services group is not built only through management, but also through the stories, progress and shared growth of the companies that form part of it.
Through different reports, IMAGINE Issue 29 presents very different business realities connected by the same idea: the importance of growing with structure, proximity, service and a clear vision for the future.
Carode opens new facilities in Alicante
One of the main stories in this edition is the opening of the new facilities of Carretillas Carode, an Ática Redex member in the province of Alicante.
This new space of more than 600 m² represents an important step in the company’s development and reinforces its commitment to excellence, modernisation and proximity to customers and partners.
The magazine shows how this opening was much more than a corporate event. It was a day marked by a positive atmosphere, emotion, the presence of sector professionals and a strong visual presence for the MB brand.
It is a clear example of how member projects also contribute to the growth and visibility of the entire network.
Europea de Carretillas, Euroleva and Alkor Pamplona: stories that strengthen the Ática Redex network
This section also features three companies that reflect different ways of creating value within the Ática Redex ecosystem. Europea de Carretillas shares a history of more than 30 years based on experience. Proximity and the ability to offer solutions for intralogistics and work-at-height applications.
Euroleva, meanwhile, presents a development path defined by adaptation, digital transformation and a clear vision for the future. Its strategy is moving towards a broader model, focused on becoming a global partner for intralogistics solutions, strengthening areas such as technical service, digitalisation and operational efficiency.
The magazine also includes the story of Alkor Pamplona, a company built on experience in the construction and machinery sector. Its journey highlights the importance of technical knowledge, close customer service and the ability to respond when clients need practical solutions in their day-to-day work.
Together, these stories reflect the strength of a service centre for SMEs that grows through its members, their projects and a network that shares knowledge, experience and ambition for the future.
Products, suppliers and solutions for the industrial sector
Imagine Magazine Issue 29 by Ática Redex, also dedicates an important section to products, suppliers and technical solutions that are shaping the evolution of the industrial sector. This section allows readers to discover new proposals, analyse trends and explore decisions that directly influence efficiency, safety and business profitability.
From multidirectional solutions for handling long loads to the importance of choosing the right lubricant, IMAGINE Issue 29 offers content designed to provide practical criteria and useful value for Ática Redex members.
Profilmover and the handling of long loads
One of the main contents in this section is dedicated to Profilmover, the Ática Redex division specialised in advanced industrial handling machines. Its proposal focuses on multidirectional sideloaders designed to work with long loads, bulky materials and environments where available space directly affects the entire operation.
Moreover, the magazine presents solutions designed to improve manoeuvrability, make better use of space and reduce downtime. In particular, it highlights the EMT2037 series, a range focused on control, stability and precision for sectors working with profiles, panels, long structures or large-volume goods.
Lubricants, machinery and decisions that protect the business
Another technical topic in this edition is lubricant quality and its real impact on industrial machinery. Far from treating lubrication as a simple maintenance routine, the magazine presents it as a technical decision that directly affects equipment durability, operational efficiency and breakdown prevention.
In fact, the article focuses on a key idea: choosing a lubricant should not depend only on price or on the specification shown on the label. Formulation, traceability, supplier reliability, technical support and suitability for each type of engine or application also matter. It is a useful reflection for companies that want to protect not only their machines, but also their productivity, costs and operational continuity.
MiMA, NB Machinery, FK Machinery Kołaszewski and Genkinger G-Tow in IMAGINE Issue 29
The supplier section of IMAGINE Issue 29 also brings together several business stories and industrial solutions of interest to the network. MiMA appears as a brand focused on innovation applied to intralogistics, with a history marked by the development of narrow-aisle forklifts, multidirectional solutions and technologies designed for demanding environments.
NB Machinery presents a proposal centred on agricultural and forestry machinery, with in-house manufacturing, international reach and a clear specialisation in shredding and mulching solutions. Its evolution reflects the importance of combining experience, product quality and customer service.
The magazine also features FK Machinery Kołaszewski, a Polish family company with more than 50 years of experience in developing attachments for front loaders, skid steers and agricultural machinery. Its story stands out for reliability, customer adaptation and the manufacture of solutions designed for demanding working conditions.
Finally, Genkinger G-Tow introduces a new generation of electric tow tractors, designed to optimise internal material flows in complex industrial environments. This range combines electrification, safety, operational precision and the ability to adapt to different logistics needs.
Overall, this section reinforces the value of Ática Redex as a purchasing and services group capable of connecting its members with products, suppliers and solutions that bring technical vision, efficiency and competitiveness.
IMAGINE Issue 29: an invitation to read and share vision
Imagine Magazine Issue 29 by Ática Redex is much more than a collection of articles. It is a new opportunity to get to know the companies within our network better, discover projects that are moving forward in the sector and reflect on the challenges that directly affect businesses today.
Through interviews, technical articles, member stories and current content, this edition reinforces a key idea: growing as a network allows companies to share knowledge, anticipate change and build a stronger vision of the future.
At Ática Redex, as a purchasing and services group for SMEs, we continue to promote spaces that help our members stay informed, connected and prepared to make better decisions.
We invite you to read IMAGINE Issue 29 and discover everything this new edition has to offer.
